The math on cheap promotional products looks obvious until you account for the full picture. A $3 tote bag seems like a better deal than a $12 canvas tote until you factor in that half the $3 bags will break within a month, nobody will choose to carry them, and the impression they leave about your brand is negative rather than positive. Quality promotional products are a one-time spend that generates ongoing impressions. The $12 tote that someone carries for three years has a cost-per-impression that makes the $3 bag look absurd by comparison. Buy once, buy right.